Born in 1908 to a Jewish family that had been making soap since 1858, Emanuel Bronner was the third generation certified as a master soapmaker under the guild system of the time. In 1929, he brought his formulas for high-quality liquid and bar soaps to America, starting Dr. Bronner’s Magic Soaps in its current form in 1948.
Renowned for their quality, versatility and eco-friendliness, their soaps enjoyed a small but loyal following in the early years. In the late 1960s, soap sal
Born in 1908 to a Jewish family that had been making soap since 1858, Emanuel Bronner was the third generation certified as a master soapmaker under the guild system of the time. In 1929, he brought his formulas for high-quality liquid and bar soaps to America, starting Dr. Bronner’s Magic Soaps in its current form in 1948.
Renowned for their quality, versatility and eco-friendliness, their soaps enjoyed a small but loyal following in the early years. In the late 1960s, soap sales started to explode, and word-of-mouth soon made Dr. Bronner’s the iconic soap of that era. In the decades that followed, their popularity continued to grow, eventually becoming the number-one-selling brand of natural soaps in North America.
The 4th and 5th generations of the Bronner family who run the company today continue to make their soaps with care and integrity. Today, Dr. Bronner’s continues its mission and commitment to building an engine for promoting and advancing positive social change. From pioneering USDA certified organic personal care products, to creating Fair Trade projects across the world that ensure fair and just treatment of farmers and workers, to creating a socially responsible workplace here in the U.S., they strive to honor their heritage with progressive business practices, while devoting profits to worthwhile causes and charities worldwide.
